We (MarCom:Interactive) have begun an SL Business Communicators group in Second Life. Joining is free to any Second Life resident. Please join us.
The business, communications, sociologic and economic, implications of Second Life and other virtual worlds crossing over into Real Life (SL into RL) are vast – and we are inviting other business communicators to explore the implications of virtual worlds on marketing, media, journalism, communications and information sharing by joining SL Business Communicators.
What is Second Life ? It’s a virtual world! It’s just one of several virtual worlds where people live, work, play and socialize. You adopt a persona (an avatar), visit places, join groups, earn in-world money, buy products and services, and attend meetings. It’s not fringe, it’s not online gaming, and it’s not to be ignored. Second Life is growing by the thousands each week, and as I write this, there are 314,244 residents, uh, 314,247, …260…
Some fascinating work is going on in Second Life. Museums are being built, real life business are offering virtual products there, and media in all its forms is being published. The Second Life Library 2.0 project driven by the Alliance Library System in Illinois is in serious work mode building a virtual library, exploring how library services and information dissemination might be needed in virtual worlds by “virtual people” or real people operating in virtual worlds. Fascinating and impressive work being done by fascinating, impressive, visionary people.
Our short SL Business Communicators charter is “to explore the culture and potential of Second Life for business communications and information dissemination.” We’d also like to act as a resource group for communicators new to Second Life.
Please join us if you are interested in leading the way on exploring and experimenting with media and information in virtual environments. To join, once you are in world, go to Find/Groups (on your menu), search on “Business.” You’ll see SL Business Communicators in the list– that’s us. Click on it, click Join Now and you’re in! We don’t have a meeting center yet, but there are plenty of public in world meeting places where we can gather from time to time. And just maybe the group will decide to build a meeting center of the virtual kind.
Over the next couple of weeks, we’ll have an SL Business Communicators blog to announce in world meetings and to discuss SL in the RL - as time allows. Yes, I know, we have RL jobs too!
I hope you join in and give us all the benefit of your thinking.
Attending an International Space Musuem presentation
June 25, 2006


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